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FAQ
Questions, answered.
Pricing, timelines and how we work, in plain English. Can’t find yours? Ask us on a free call.
Working with us
Yes. Many clients start with one service, often Google Ads or a website, and add others once they see results. There are no bundles you’re forced into.
Yes. Those are our home markets, but we work with businesses across the US and Canada, and our city pages show where we work most.
Book a free 30-minute strategy call. We’ll look at your website and your market and recommend the one or two things that will move the needle first.
Your proposal sets out the scope, price and term in writing before you sign anything, so there are no surprises.
Yes. If your needs change, tell us and we’ll recommend the plan that fits.
When you combine services, we plan and price them together in one proposal. Ask on your strategy call.
SEO
Organic SEO is the work of improving a website so it ranks higher in unpaid search results. It covers keyword research, on-page optimization, content and link building.
It depends on your competition, your site’s current authority and the strategy. Most businesses see measurable movement within a few months, and strong gains take longer in crowded markets.
On-page SEO is the work on your own site: content, keywords, headings and technical health. Off-page SEO happens elsewhere, mainly earning links and mentions from other trusted sites.
Backlinks are links from other websites to yours. Links from relevant, reputable sites tell Google your content is credible, which helps your pages rank.
You can learn and do the basics yourself. A professional team saves you time, follows current best practice and builds a strategy around your market and your competitors.
Google Maps
Local SEO helps you rank for searches in a specific area, like “plumber near me”. It focuses on your Google Business Profile, local citations, reviews and location pages.
No. Service-area businesses, like contractors and cleaners, can rank in Google Maps without showing an address. A complete profile, consistent listings and steady reviews matter most.
Yes. We set up and optimize each location’s Google Business Profile and create location pages, so every branch can rank in its own area.
Google Ads
Ads can show within a day of launch, so clicks and calls can start almost immediately. Cost per lead usually improves over the first weeks as we gather data and cut wasted spend.
It depends on your market and goals. Management starts at $600 USD a month, and ad spend is paid directly to Google. We’ll recommend a starting budget on a free call.
Websites and e-commerce
It depends on how you sell. Shopify suits brands that want a fast, hosted setup. WooCommerce suits businesses that want full ownership on WordPress. We recommend based on your catalogue and goals.
A typical business website or store takes 4 to 8 weeks. Larger or more complex builds take longer, and you get a timeline with milestones before we start.
Popular choices are Stripe, PayPal and Square. The right one depends on your country, your products and the fees you’re comfortable with.
Yes. We offer maintenance and marketing support after launch, so your site stays secure, fast and growing.
Maintenance and speed
Broken links, errors and bugs, browser and device problems, slow pages, security vulnerabilities, and plugin or theme conflicts.
We keep downtime to a minimum. Most fixes are made on a staging copy first, then applied to the live site once they’re tested.
Speed affects user experience, conversions and rankings. Faster sites keep visitors engaged, rank better in search and turn more visits into calls and sales.
No. Good speed work keeps your design and features intact. Removing unused plugins or scripts often improves performance without changing what visitors see.
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